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Whether you’re planning a new development or seeking expert sales and marketing support, we’d love to start a conversation.

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Interior render of penthouse residence at Nouveau, Albion.

We exist to help your project reach its full potential.

ABOUT REALM

Leveraging over 25 years of industry experience, Realm specialises in strategic end-to-end sales and marketing for leading Australian developers.

What we do

Our experience spans strategic market positioning, bespoke campaign delivery, stakeholder alignment and results-driven sales performance, while our proven-track record of sold-out campaigns across Brisbane and South East Queensland are testament to the success of our approach and the quality of projects we are proud to support.

Realm Projects consistently delivers a superior, premium buyer experience that not only enhances the overall purchasing journey but also strengthens and elevates the developer brand. Our considered approach fosters genuine connections with buyers, resulting in strong referral networks and repeat business that continue to add long-term value beyond each individual project.

Our Services
Realm team are seated at a table, engaging in conversation. One woman, with long blonde hair, is smiling and wearing a white top.
$2.6b
sales value of projects
2,200+
residences sold
34+
projects sold out and completed
25+
years proven track record
Portrait of Realm Projects' Founder and Director, Shane Foley
Shane Foley • Director & Founder

“I am proud to say all projects that Realm has been exclusively appointed as the sales and marketing agents have been completed & sold out.”

Led by experience.
Dedicated to deliver.

The principles that shape Realm are grounded in the experience, perspective and leadership of its Founder and Director, Shane Foley. Having worked his way up through ASX-listed property development companies including FKP, Leighton Properties and Stockland, from Project Sales Executive to National Sales Director, Shane developed a rare understanding of how successful developments are positioned and brought to market.

That experience continues to shape Realm’s approach today. Every decision is made through the filter of what is best for the development as a whole, creating a more considered and commercially aligned strategy.

Combined with a genuine passion for design and architecture, Realm brings experience, perspective and care to every project, helping ensure each development is represented with strategic clarity and a deep understanding of its value.

OUR APPROACH

With a shared dedication to elevated and effective project delivery, our team is highly-experienced, hands-on and results-driven. We work to forge long-term relationships built on close collaboration and mutual success.

Results-driven performance

Utilising high-level strategy and proven sales systems, we deliver and convert enquiry with unrelenting dedication. We provide a valuable link between Australia’s leading residential property developers and our reputable network of local, national and international sales partners.

Hands-on, tailored support

We take a collaborative, hands-on approach to project sales and marketing. From site acquisition and initial feasibility planning, architectural design and statutory approval, through to major sales campaigns, purchaser management and settlement—we guide developers through every phase with clarity and confidence.

Impact with integrity

Our team is committed to building lasting relationships based on trust and integrity, crafting unique narratives for each property, and continually raising the bar in innovative marketing. We connect buyers and developers through memorable and impactful campaigns delivered with authenticity.

End-to-end expertise

Our team possesses an intimate understanding of the settlement and valuation process, going beyond your average marketing and sales partner to provide developers with genuine buyer insights and in-depth experience of the end-to-end development journey.

Realm Projects team discussing documents around a table in a modern office setting.

What They Say

“Beyond the results, Realm's expertise in relation to product design, pricing, marketing strategy and advertising execution—along with an efficient and professional operational team—contributed to an environment of successful project outcomes. The team are highly focused and deliver excellent results. I would have no hesitation in recommending their services.”

Adam Di Marco • Founder, Di Marco Group

“Devine Ltd has worked with Realm Projects on our project Mode Apartments at Wyandra Street, Newstead and highly recommends Realm Projects. Realm displayed excellent marketing skills, strong sales strategies and market knowledge, and achieved our sales target on time and to budget. Since appointing Realm Projects as our Exclusive Agent we have sold all of the remaining apartments when appointed. This is a great outcome given the challenging market in Brisbane at present.”

John Campbell • Chief Exectuvie Officer (Retired), Devine Limited

“One of the best results we have experienced—not only in Australia—but also our home country of Japan. We highly support and recommend Realm Projects as the results they achieved under pressure, within a short time frame and with a conservative marketing budget were simply outstanding.”

Hiroshi Mori • Director, Daikyo Australia Development

“Realm’s pragmatic and methodical approach won plaudits from all members of the development team. In order to ensure the project marketing did not become stagnant, subtle changes to the original sales strategy ensured our product remained relevant to our target market... I have no hesitation in commending Shane and Realm Projects for their excellence.”

Ross McInnes • Managing Director, Ross McInnes Consulting

“Shane Foley and the team performed outstandingly selling our apartments off-the-plan in a tough environment, which lead to a 100% successful completion rate for this project. We intend to continue working with Realm Projects and have no hesitation in recommending Shane and the Realm Projects team to any clients seeking a professional Project Sales consultant to complement their next project.”

John Dracakis • Director, Jadecorp

“We engaged Realm Projects as the exclusive sales and marketing team for our Mango Hill development, and the experience exceeded our expectations. Their team demonstrated a deep understanding of the local market, positioning the project strategically to maximise buyer interest and achieve strong results. We would highly recommend them to any developer seeking a reliable and results driven sales and marketing team.”

Keiran Foster • Red&Co

“We’ve been working alongside Realm Projects for quite some time now, and we couldn’t be more impressed with the level of quality and care they bring to everything they do. Their professionalism, attention to detail , and commitment to excellence really set them apart. We’re excited to continue growing and building a strong partnership with them into the future.”

Nick Wieczorek & Scott McDonough • UrbanLuxe Projects

Di Marco Group logo
Frasers Property logo
Dalcott logo
Lendlease logo
Pyco Group logo
Nichecorp logo
Red & Co logo
Stockland logo
Devine logo
Jadecorp logo
Di Marco Group logo
Frasers Property logo
Dalcott logo
Lendlease logo
Pyco Group logo
Nichecorp logo
Red & Co logo
Stockland logo
Devine logo
Jadecorp logo